Read My Story If This Feels Relevant to You
My Agency Clients Were Stuck — And So Was I
Then We Noticed Something Strange
Together With Clients, We Built the System
That’s How the AI Visibility
Guide Was Born
Every business is always chasing the same thing: traffic that converts.
And every few years, there’s a new channel that feels “cheap and wide open”… until suddenly it isn’t.
👉 Remember when Instagram was just a photo app, and then brands figured out they could sell through it?
The ones who moved fast scaled with pennies.
The ones who waited ended up paying thousands just to stay visible.
I’ve seen this play out again and again in my own work.
For years, I ran market research agency for startups and big brands. I was desperately looking for new traffic. I watched agency founders celebrate early wins when they caught a new traffic channel — and I watched others burn money trying to catch up once it was already saturated.
When AI assistants (ChatGPT, Gemini, Perplexity) started being used as the first stop for product discovery, I realized: this is the new Instagram moment.
Right now it’s still early, still cheap, still possible to grab your place. But soon? The wave will close.
I built the AI Visibility Guide because I didn’t want smart founders to sleep through this shift.
It’s the exact framework I use to help businesses secure visibility in AI search before it becomes the most expensive channel you’ve ever seen.
On paper, everything looked fine. I had projects, I had clients, I had revenue. But the reality? Every conversation with founders sounded the same:
👉 “We’ve maxed out SEO, what else can we do?”
👉 “Ads are getting too expensive, is there another channel?”
👉 “We need traffic — where’s the next growth lever?”
It felt like déjavu. Month after month, smart founders were asking the same question: Where I can find an affordable traffic?!
And honestly? I didn’t have a good answer that days. The old playbooks were worn out. Budgets were rising. Margins were shrinking.
While running research projects, we started testing prompts in ChatGPT, Gemini, Perplexity.
And we realized: these tools weren’t just toys — people were actually asking them about products when they want to buy!
It hit us:
👉 This looked exactly like SEO back in 2010.
👉 Almost no one was optimizing for it.
👉 The competition was wide open.
That was the lightbulb moment💡!
We understood: if you can train AI to see your brand and include it in answers, you’ve just unlocked a new source of traffic — before everyone else piles in.
We didn’t have millions in funding or giant ad budgets.
What we did have was urgency — the fear of missing another Instagram or Google Ads moment.
So we experimented. We documented. We refined.
And we built a repeatable system:
AI Visibility Optimization.
It’s not about playing agency politics, or waiting for algorithms to change.
It’s about putting clear signals in place so AI assistants recognize your brand, recommend it, and do the selling for you.
I took everything we learned working side by side with real founders and turned it into a step-by-step playbook.
Straight to the point, no filler.
Just what works right now, while the opportunity is still wide open.